Email Campaign Templates

Hi [First Name],

I'm Ben Strunk, the owner of Simple Tech. We're a small managed IT company right here in Dublin, PA, and I wanted to take a second to introduce myself.

I started Simple Tech because I saw too many small businesses getting stuck with IT that either wasn't working or was way more complicated than it needed to be. We work with companies in the 5-30 employee range -- businesses where every person matters and downtime isn't an option.

Here's what we typically help with:

• Day-to-day IT support (helpdesk, troubleshooting, the stuff that slows you down)
• Cybersecurity -- making sure your team and data stay protected
• Backups that actually work when you need them
• Microsoft 365 and cloud setup
• Compliance support if your industry requires it

I'm not going to hit you with a hard sell. If any of this sounds useful, I'd love to chat for 15 minutes and learn about your business. No pressure, no obligation.

Schedule a Quick Call

Either way, I appreciate your time. Hope you're having a good week.

Monthly Security Tip from Simple Tech

Hi [First Name],

I want to share something that happened to a business just like yours last week. They got an email that looked like it came from their bank -- same logo, same formatting, even the right sender name. The only thing off was the email address, which was one letter different from the real thing.

An employee clicked the link, entered their login credentials, and within 20 minutes the attackers had access to the company's bank account.

Here's the thing -- these emails are getting really good. AI is making them harder to spot. That's why we set up email filtering and security awareness training for all our managed clients. It catches the stuff humans miss.

If you want us to take a quick look at your email security setup, just reply to this email. Takes about 15 minutes and it's on the house.

Get a Free Email Security Check

Hi [First Name],

I talk to a lot of business owners who tell me the same thing: "Our IT mostly works, but I'm not sure if we're set up right." Sound familiar?

That's exactly why we offer a free IT assessment. No strings attached -- I'll spend about an hour looking at your current setup and give you an honest picture of where things stand.

Here's what we'll cover:

• Security basics -- Are your passwords, email, and firewall actually protecting you?
• Backup status -- If your server died tomorrow, could you recover?
• Network health -- Is your setup slowing your team down?
• Software and licensing -- Are you paying for things you don't need?
• Compliance gaps -- Especially if you're in healthcare, finance, or legal

At the end, I'll walk you through what I found. If everything looks great, I'll tell you that. If there are gaps, I'll explain them in plain English and give you options -- whether you work with us or not.

Interested? Just pick a time that works for you.

Schedule Your Free Assessment

Hope to hear from you.

Hi [First Name],

Welcome to Simple Tech! I'm really glad you chose to work with us. I want to make sure the transition is smooth for you and your team, so here's what to expect over the next 30 days.

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Week 1: Discovery and Setup

• We'll do a full inventory of your devices, software, and accounts
• We'll set up our monitoring and management tools on your machines
• Your team will get access to our helpdesk (email, phone, or portal)

Week 2: Security and Backups

• We'll configure or verify your backup systems
• Email security and spam filtering gets set up
• We'll review your password policies and MFA

Week 3: Optimization

• Network performance review and any needed tweaks
• Software audit -- making sure licenses are current
• Any lingering issues from the old setup get addressed

Week 4: Check-In

• We'll sit down (in person or on a call) and go over everything
• Make sure you and your team know how to reach us
• Answer any questions that came up during the transition

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If you or your team have any questions at all during this process, don't hesitate to reach out. That's literally what we're here for.

Hi [First Name],

It's been about three months since our last sit-down, so I wanted to check in and see how things are going on your end.

I'd love to schedule a quick quarterly review -- usually takes about 30 minutes. Here's what we'll cover:

• How your systems have been performing
• Any support tickets or recurring issues worth discussing
• Security updates and anything new to be aware of
• Upcoming changes to your business that might affect your IT
• Any questions or concerns from you or your team

This isn't a sales meeting. It's a chance for us to make sure we're still aligned with what your business needs. If something's changed -- you're hiring, moving, or adding new tools -- I want to know so we can plan ahead instead of scrambling later.

Pick a Time That Works

If you'd rather just do a quick phone call instead of a formal meeting, that's totally fine too. Whatever works best for you.

Hi [First Name],

I hope things are going well on your end. I wanted to ask you something, and I'll keep it short.

We're growing, but we're growing the way we like to -- through word of mouth from people we already work with. Honestly, our best clients have always come from referrals.

If you know another business owner who's frustrated with their IT, or who's just outgrown their current setup, I'd really appreciate an introduction. We work best with companies in the 5-30 employee range -- the kind of business where the owner is wearing too many hats and IT shouldn't be one of them.

And what's in it for you? Besides my sincere gratitude -- we offer a $250 credit on your next invoice for every referral that becomes a client.

If someone comes to mind, just reply with their name and email (or have them reach out to me directly). Either way works.

Thanks for being a great client. I mean that.

Your Year-End IT Security Checklist

Hi [First Name],

Before things get crazy with the holidays, I wanted to share a quick checklist. These are things every small business should review before the year wraps up. Most of them take just a few minutes.

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Passwords and Access

• Remove access for anyone who left the company this year
• Update passwords on shared accounts (Wi-Fi, admin panels, etc.)
• Make sure multi-factor authentication is turned on everywhere it can be

Backups

• Verify your backups are actually running (check the last successful backup date)
• Test a restore -- do this at least once a year
• Make sure critical files are being backed up, not just the ones from two years ago

Software and Devices

• Install all pending updates on computers and servers
• Check for any devices running Windows 10 (end of support is coming)
• Review software subscriptions -- cancel anything you're not using

Planning Ahead

• Budget for any hardware replacements needed in the new year
• Schedule a Q1 security review with your IT provider (that's us)
• Think about cyber insurance if you don't have it already

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If you're one of our managed clients, we've already handled most of this for you. But it never hurts to double-check the access and password items on your end.

If you want help running through any of this, just let me know.

Schedule a Year-End Review

Happy holidays from all of us at Simple Tech.

Hi [First Name],

I wanted to share a quick story about a client we started working with earlier this year. I think you might relate.

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The Situation

A [Industry] company with 12 employees in Bucks County. They'd been managing their own IT for years -- a mix of consumer-grade equipment, no real backup plan, and the owner spending 5-10 hours a week dealing with tech problems instead of running the business.

What We Found

During our free assessment, we discovered:

• Their "backup" hadn't actually run in 4 months
• Three employees were using the same password for everything
• Their firewall was still on factory default settings
• They were paying for 8 software licenses they didn't use

What We Did

Over the first 30 days, we set up proper backups, configured their security, cleaned up their Microsoft 365 environment, and got everyone on our helpdesk. No disruption to their daily work.

The Results

Six months in, the owner told me: "I forgot what it's like to not worry about this stuff." That's exactly what we're going for.

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If any of this sounds like your situation, I'd be happy to do a free assessment and see where things stand. No commitment required.

Get Your Free Assessment